OBGYN.net Online E-Detailing Survey

OBGYN.net Online E-Detailing Survey

Click here to take this survey!

As of 23-Nov-09 01:49 PM there are 273 Online E-detailing Survey Respondents
from the Latin America (click here for all surveys)

I am best described as a:

(55.31%) 151 Ob/Gyn physician

(17.22%) 47 Other MD Specialty

(9.16%) 25 Family Practice or General Practice

(7.33%) 20 Resident or Medical Student

(4.03%) 11 Other Medical Professional

(4.03%) 11 Maternal Fetal Medicine

(2.93%) 8 Reproductive Endocrinologist

click here to see results for MD only surveys (excluding other medical professionals)

click here to see listing of other MD specialties...

(these questions were added at a later point in the survey which explains the smaller sample size)

Sex:

(80.09%) 169 Male

(19.91%) 42 Female



Age:

(36.49%) 77 40-49

(32.23%) 68 30-39

(16.59%) 35 50-59

(9.00%) 19 under 30

(5.69%) 12 60 and over

Region:

(100.00%) 273 Latin America



Country:

(23.08%) 63 Argentina

(19.41%) 53 Brazil

(14.29%) 39 Colombia

(12.09%) 33 Mexico

(7.69%) 21 Chile

(6.59%) 18 Peru

(4.40%) 12 Venezuela

(3.66%) 10 Uruguay

(1.47%) 4 Ecuador

(1.10%) 3 El Salvador

(0.73%) 2 Costa Rica

(0.73%) 2 Dominican Republic

(0.73%) 2 Guatemala

(0.73%) 2 Panama

(0.37%) 1 Anguilla

(0.37%) 1 Bermuda

(0.37%) 1 Cayman Islands

(0.37%) 1 Dominica

(0.37%) 1 Nicaragua

(0.37%) 1 Suriname

(0.37%) 1 Trinidad and Tobago

(0.37%) 1 Turks and Caicos Islands

(0.37%) 1 Virgin Islands, British

Have you ever taken an online pharmaceutical detail?

(37.73%) 103 no

(31.14%) 85 interested

(26.74%) 73 yes

(4.40%) 12 not_interested

click here to see listing from which company or website...

In your busy schedule do you find yourself spending more or less time than you did in the past talking with face to face pharmaceutical sales representatives in your office monthly?

(34.80%) 95 About the Same

(30.40%) 83 less

(27.84%) 76 more

(6.96%) 19 I do not see pharmaceutical representatives

How would you most prefer to get drug and product information?

(39.56%) 108 On the Internet with the option to request a face-to-face visit or samples

(27.11%) 74 On the Internet only

(16.85%) 46 By face-to-face visit only

(10.62%) 29 On the Internet with the option to go into a real-time chat with a representative

(5.86%) 16 On the Internet with a phone-in number

What would you find to be the best enticement or reward to take an online drug detail?

(74.73%) 204 Free access to full text Cochrane database

(10.62%) 29 Coupon towards a free medical book or merchandise valued at up to $15 USD

(8.42%) 23 I do not need any enticement but would take it if I am interested in the product

(6.23%) 17 I would not take an online drug detail even with enticement

What features do you think are most important in an online drug detail? (check all that apply)

(78.39%) 214 Ability to find out about new treatment options

(63.74%) 174 Ability to get the information at my convenience

(56.04%) 153 Ability to get feedback and questions answered by the manufacturer of the product

(53.85%) 147 Ability to get supporting opinion leader advice and opinions about the product

(33.70%) 92 Ability to request a face-to-face sales rep visit

click here to see listing of other requested features...

Do you want to get more product information delivered to you via the Internet in the future?

(61.90%) 169 Yes, I think this is the trend of the future

(30.40%) 83 Yes, but the online detail should support, not replace the face-to-face meetings

(7.69%) 21 No, I would rather just have the sales force drop by my office

What do you believe is the most effective way for pharmaceutical companies to let you know about the opportunity to take an online detail?

(39.56%) 108 By promoting it and making it available on OBGYN.net and in the OBGYN.net email newsletter

(27.47%) 75 By an email notification sent to me direct from the company

(20.15%) 55 Being told about it by my face to face pharmaceutical representative visiting in my office

(8.79%) 24 By direct print mail sent to my office

(4.03%) 11 By advertising in medical magazines

Would you be interested in receiving online details on OBGYN.net in the future?

(92.67%) 253 Yes

(7.33%) 20 No



Would you like to be notified by email with the names of the winners and the results of this survey?

(95.97%) 262 Yes

(4.03%) 11 No

Click here to view respondent's optional write-in comments.

I am best described as a:
(55.31%)	151	Ob/Gyn physician
(17.22%)	47	Other MD Specialty
(9.16%)	25	Family Practice or General Practice
(7.33%)	20	Resident or Medical Student
(4.03%)	11	Other Medical Professional
(4.03%)	11	Maternal Fetal Medicine
(2.93%)	8	Reproductive Endocrinologist
		click here to see results for MD only surveys (excluding other medical professionals)
		click here to see listing of other MD specialties...

Have you ever taken an online pharmaceutical detail?
(37.73%)	103	no
(31.14%)	85	interested
(26.74%)	73	yes
(4.40%)	12	not_interested
		click here to see listing from which company or website...

In your busy schedule do you find yourself spending more or less time than you did in the past talking with face to face pharmaceutical sales representatives in your office monthly?
(34.80%)	95	About the Same
(30.40%)	83	less
(27.84%)	76	more
(6.96%)	19	I do not see pharmaceutical representatives

How would you most prefer to get drug and product information?
(39.56%)	108	On the Internet with the option to request a face-to-face visit or samples
(27.11%)	74	On the Internet only
(16.85%)	46	By face-to-face visit only
(10.62%)	29	On the Internet with the option to go into a real-time chat with a representative
(5.86%)	16	On the Internet with a phone-in number

What would you find to be the best enticement or reward to take an online drug detail?
(74.73%)	204	Free access to full text Cochrane database
(10.62%)	29	Coupon towards a free medical book or merchandise valued at up to $15 USD
(8.42%)	23	I do not need any enticement but would take it if I am interested in the product
(6.23%)	17	I would not take an online drug detail even with enticement

What features do you think are most important in an online drug detail? (check all that apply)
(78.39%)	214	Ability to find out about new treatment options
(63.74%)	174	Ability to get the information at my convenience
(56.04%)	153	Ability to get feedback and questions answered by the manufacturer of the product
(53.85%)	147	Ability to get supporting opinion leader advice and opinions about the product
(33.70%)	92	Ability to request a face-to-face sales rep visit
		click here to see listing of other requested features...

Do you want to get more product information delivered to you via the Internet in the future?
(61.90%)	169	Yes, I think this is the trend of the future
(30.40%)	83	Yes, but the online detail should support, not replace the face-to-face meetings
(7.69%)	21	No, I would rather just have the sales force drop by my office

What do you believe is the most effective way for pharmaceutical companies to let you know about the opportunity to take an online detail?
(39.56%)	108	By promoting it and making it available on OBGYN.net and in the OBGYN.net email newsletter
(27.47%)	75	By an email notification sent to me direct from the company
(20.15%)	55	Being told about it by my face to face pharmaceutical representative visiting in my office
(8.79%)	24	By direct print mail sent to my office
(4.03%)	11	By advertising in medical magazines

As of 23-Nov-09 01:49 PM there are 273 Online E-detailing Survey Respondents from the Latin America (click here for all surveys)

As of 23-Nov-09 01:49 PM there are 273 Online E-detailing Survey Respondents
from the Latin America (click here for all surveys)